Are Ugly Web Sites Actually More Attractive? - January 27, 2012 by

Our illustrious leader href="http://www.davidrisley.com">Dave puts a good amount of effort into making pcmech.com look the way it does. A nice easy-to-recognize logo at top, a proper layout so you can easily tell where you are at any given time on the site, thumbnail images on home page articles to more easily separate one article from the other (which is totally for your benefit), and so on.

Techmeme, one of the href="http://www.urbandictionary.com/define.php?term=fugly">fugliest sites on the internet, finally did a redesign and it’s a good one, so they’re officially out of the fugly department. But it href="http://news.techmeme.com/120126/redesign">was also said that href="http://drudgereport.com/">Drudge Report is now "indisputably the web’s ugliest news site".

Now I will admit up front that Drudge Report is really ugly, and has a design so basic that it will still even work in Netscape 4 and IE6 easily. If you have that software available, try it for yourself; it really works.

However there is something endearing about ugly web sites. It’s generally true they load a whole lot quicker, work in just about any browser and in most instances are easier to read.

Aside from Drudge Report, I don’t think there’s really any major ugly web sites out there anymore, but you can find a whole bunch of personal ones.

Here are three examples:

href="http://www.useit.com/">useit.com -  Jakob Neilsen is huge on web usability, and his site while technically ugly is one of the most easily readable, and that’s the whole point.

href="http://stallman.org">stallman.org – Yes, I’m talking about href="http://en.wikipedia.org/wiki/Richard_Stallman">that Richard Stallman, as in the guy who launched the GNU Project. Extremely simple layout, no fonts defined (which on Windows ends up as Times New Roman more often than not), very fast-loading and very easy to navigate.

href="http://daringfireball.net/">Daring Fireball – John Gruber’s site isn’t exactly "ugly" per sé, but rather just very minimalistic. Itty bitty fonts throughout, a dreary gray appearance, and a home page that scrolls on for miles.

Some of you upon seeing those personal sites may think, "Wow. I wish more web sites were like these, because they load so quick and are so easy to get around in."

The attractiveness of an ugly site isn’t from its look but rather its readability and ease-of-use. When you load a simple ugly site, it will work no matter what browser you’re using. IE, Firefox, Chrome, Safari, Opera, href="http://en.wikipedia.org/wiki/Lynx_(web_browser)">Lynx, href="http://en.wikipedia.org/wiki/ELinks">ELinks, whatever.. it’ll work. And that’s what makes them great.

Firefox does have an "ugly switch" if you like the ugly look

In the Firefox browser, there is the ability to turn styles off on a per-website basis. Bring up the menu by pressing ALT, then click View then Page Style and select No Style.

When I bought up a PCMech article with the styles turned off, this is how it looks:

align="center"> style="border-bottom: 0px; border-left: 0px; display: inline; border-top: 0px; border-right: 0px" title="image" border="0" alt="image" src="http://pcmech.pcmediainc.netdna-cdn.com/wp-content/uploads/2012/01/image32.png" width="500" height="375" />

Very simple, very basic, very ugly – but sometimes that’s exactly what some people want.

Fortunately in Firefox, you can enable/disable styles at whim for whenever you feel like seeing something simpler that’s easier to read (and print!)

Should web sites scale back on design and get a little uglier for sake of speed and readability?

Would you be in favor of this? Or is it better off just dealing with what we’re given?

Post from: href="http://www.pcmech.com">PCMech. Helping Normal People Get Their Geek On And Live The Digital Lifestyle.

href="http://www.pcmech.com/article/are-ugly-web-sites-actually-more-attractive/">Are Ugly Web Sites Actually More Attractive?




PCMech

Expedited Passport Added Pages – How You Can Add These - January 27, 2012 by

If the entire passport belonging to an American citizen becomes filled up with visa entry and exit stamps to the point where it is not possible to legibly add more, they may apply for expedited American passport added pages. This applies only if the passport is still valid and it is in good condition. This may be done on only two occasions.

Complete Appropriate Form

To obtain new pages, A Form DS-4085 must be completed and signed. This form may be completed online and then printed or a blank form may be printed and completed by hand. Forms are available online at the US Government website or obtained from an Acceptance Facility or Passport Agency.

Printing and Completion

The form must be written using black ink and it must be written legibly. It needs to be printed on one side of paper to a page. If the form is not filled in completely, in particular if the Social Security Number is missing, this will lead to a delay in processing the application.

What To Submit

The signed and completed Form DS-4085 must be sent to the American national processing center for passports, along with the currently valid passport and the appropriate fee. There are two addresses to which the documents must be sent, depending on whether the request is routine or requires more urgent delivery. They are distinguishable only by their zip codes, so care must be taken in addressing the envelope to make sure it goes to the correct office.

Expedited Delivery

Routine requests are handled within four to six weeks. More urgent applications are processed in less than three weeks, sometimes within two. If the passport has to be sent to a foreign embassy to get a visa for travel to a foreign country in less than four weeks or if the holder is travelling to a foreign country within 14 days, an appointment must be made at a passport agency. If the request has already been submitted and it is required for foreign travel within less than a calendar week, the National Passport Information Center must be contacted and a Customer Service Representative consulted.

Overseas Requirements

If a need arises to add new pages while the holder is overseas, perhaps London, the procedure differs slightly. The American Embassy is not permitted to take personal checks or cash. Nor can they accept payment in excess of the stated fee. They are allowed to take credit cards, certain specific debit cards or an international money order in the correct amount in American dollars.

Additional Information

Submitting a correct new US passport application is no guarantee that it will be granted and the new passport sent. The current one may be damaged or expire in transit. In this case, the fee is not refundable. American ex-patriots residing in Wales or England, in Scotland or in Northern Ireland must follow different instructions, depending on their nation of residence. Forms and instructions are available on the US State Department website. Application must be submitted in person if international travel is due to take place in less than ten days. Otherwise, it may be submitted by mail.

Re : Statement Of Account - January 27, 2012 by

@salesrdl,


Thank you for using our forums. We apologize for the delayed response.

We are glad to inform you that we have already done the necessary changes from our end in this regard. This would be available for users very soon. Please bear with us until then.

Do feel free to get in touch with us for any assistance that you may require.

Ananda Chandilyan
Zoho Invoice team.

Zoho Forums

There is a “nivio” in the cloud – a new cloud-based service - January 26, 2012 by

napps

What, you may ask, is a nivio, a sachin-dev-duggal, or a saurabh-pradeep-dhoot? Well, you are about to find out, my dear American tech reader; and in a very big way: nivio is computing’s answer to the pay-as-you-go cellphone!

The innovative company is taking all the pain and cost of computer ownership and placing it on their own servers for subscribers to use.  Today, nivio announced a fully functional Windows desktop on the Cloud.

Mr. Sachin Dev Duggal is the president and chief executive officer (CEO) of a seven-year-old Cloud-based upstart called nivio.

Innovation is not the easiest thing to do in the technology world today, but nivio’s philosophy has accomplished it. According to Mr. Duggal, there are three distinct industries serving the current computer market place: software, hardware, and telecom. Each is suffering from an inability to fully profit for various reasons, claiming his nivio enterprise integrates all three into a hyper-smooth, converged offering which allows the user to forget about buying expensive hardware and software packages and simplifies the process with software-as-a-service (SaaS) utilities based in the Cloud.

The nApps Store simplifies adding monthly software package rentals and the new app is available immediately.  No need to wait for someone to install and configure the app.

According to today’s announcement:

“2012 will be unlike any other year. This is the year your desktop moves to the cloud; the year you find your freedom,” said nivio Co-Founder & Chief Wizard, Sachin Dev Duggal. “nivio is a global start-up that’s bringing the cloud down to earth. With trusted, world class cloud platform partners such as Rackspace and Wyse, we are able to offer a cloud desktop solution unlike any other to our customers around the globe.”

“Now the online desktop takes the storage, OS, software and data off the real PC and puts it on the cloud. That leaves you with the PC box which doesn’t need all the power it required to run and manage all the applications and data previously. It can easily be replaced by a low-cost semi-dumb terminal [e.g., the new Kindle Fire or Barnes & Noble Nook as reported in an earlier DeviceMAG article] which can run the Windows OS and apps on the cloud and access it through the Internet, without any processing done by the terminal. All the processing and data-crunching takes place on the cloud or the sever farms that nivio runs” (Business Standard).

Any device can be used to access the service as long as it supports html 5. Many popular Cloud-based applications will be available from nivio on a pay-as-you-go basis as well; current versions of the Microsoft Office suite, Adobe Photoshop, and Microsoft Project being three of the more notable packages.

Here is how nivio officially describes the service in their official press release dated 01-26-2012:

nivio is a global start-up providing always-on access to desktop applications, data and a familiar Windows environment from anywhere in the world, on almost any device, Mac or PC, android tablet or iPad, notebook or netbook.

nivio’s game-changing business model enables subscribers to pay only for what they need when they need it. nivio’s integrated technology platform with unique IP maximizes capacity, availability and flexibility, while minimizing latency for both storage and application access through an easy-to-use app store.

We managed to get some pre-release time with the desktop and were surprised by the responsiveness of the system.  The only device we could find that was not able to run the nDesktop was a BlackBerry.  We were told by nivio there will be BlackBerry support in the future.

Sure, there are plenty of other free and public, Cloud-based services out there. Some have far more free and synch-able Cloud storage than nivio nDrive (10 MB), some have more games to play, and some are less expensive; but none provide it on a holistic and pay-as-you-go, basis the way nivio does.  On top of that, there are no Windows compatibility issues because a real windows desktop is running on the cloud servers in your own separate space.

The nDrive is your cloud storage.  Synchronizing folders on you computer is quick and simple.  If you have a large amount of data, the initial synchronization will take some time. The folder icon will show a green check in a corner when the folder is synchronized. Newly-created folders show up in seconds.

Not many real challenges face Duggal and Dhoot.  The Internet Infrastructure in the United States is not yet up to the task in many, many locations, but this shouldn’t matter much to the nivio Windows Desktop, as all the power is running on nivio’s servers and their html 5 thin client can work on just about any speed Internet connection.

The Cloud has come a long way in the last few years and reliability is very good.  You have to remember that the Cloud is not just a server on the internet where you store your information; it is many servers that share the responsibility of keeping your data safe and available at all times.

Security and data protection is robust.  Anti-virus protection using McAfee as the main cloud-wide virus protection allows nivio to easily manage and make sure each isolated nDesktop and nDrive remain virus-free.  All files and file modifications are checked upon upload, download and during access.  Other anti-virus programs are also used to make sure viruses not detected by other programs get discovered.

Inactivity timeouts are enforced so the nDesktop gets locked after 10 to 15 minutes of inactivity.  The session gets disconnected after 30 to 40 minutes of inactivity and the only way you can access your nDesktop session is by logging back in.

After three hours, the nDesktop session is terminated.  You will be able to buy an option to allow unlimited connections, but I would not recommend it as a local security issue of someone being able to access your desktop when you are away from your desk.

That said, nivio’s launch in the United States will be initially quite different from the services currently offered in Europe and in India. American users can register at the nivio website and access nDesktop (i.e., the Windows 7 cloud-based operating system) to their own computer, iPhone, or Android device and pay an introductory offer of per month for 10 hours of use. The same offer is reduced to for students. The cost for *unlimited access in the United States will be . The convenience of paying only what you need, whenever you need it, is as enticing as the pay-as-go phone is now for many Americans.

Duggal cofounded the entrepreneurial Indian company back in 2004 with Mr. Saurabh Pradeep Dhoot, and together they have made it their commendable mission to somehow help educate as many of their fellow, less fortunate Indian school children as possible. Their answer to that quest has led them to a globally innovative, for-profit business model which puts the software side of your personal computer (PC) in the Cloud instead on your desktop. Additionally, nivio will be offering a small business version of their service starting later this year.

Potentially the biggest thing to hit the West Coast since Steve Jobs and Bill Gates, Duggal and Dhoot may sound funny to the American ear but, mark my words; they may be on their way to becoming household names in an industry that is just getting its fiber wet. And when that fiber fully arrives, nivio may be riding the light atop every capitalist-corp in the Cloud.

* Unlimited service includes unlimited monthly use of the Windows 7 desktop (nDesktop), McAfee antivirus, 10 MB of Cloud storage.
DeviceMAG

Re : Partial Online Payments - January 26, 2012 by

Hi again.

Yes this is great feature – thank you!
However, we here do not always invoice clients before project starts since we do not always know the total scope of one.

Today, you guys rolled out another great feature – advanced payment.

So, summarizing above can you guys make payment feature available on estimates?
I would love to have the link to payment gateway in the estimate notification email to client to do the next step.
I would then put there something like:

“In order to start with this project please make at least 50% payment by clicking on the link below. The final cost of the project will be determined upon its completion and will be reflected in the final invoice.”

Of course, this pre-payment will be reflected in the invoice using the now existing great feature – advance payment.
Zoho Forums

2012 Through The Lens of 2011 Deliverability & Q4 Benchmarks - January 25, 2012 by

Let me start by saying happy New Year! We hope that the final days of 2011 were spent relaxing with friends and family and that whatever final marketing pushes you might’ve been engaged with went off smoothly and effortlessly. Now that we’ve gotten that out of the way: welcome to 2012! What better way to start 2012 than by reviewing the last quarter of 2011? High points, low points, let’s soak up the learnings from the entire year; let’s take it all in and hope that it helps us steer the ship into smoother waters in the year to come.

Overall Deliverability

Average Deliverability for Q4 2011Sometimes no news is good news, or so the saying goes. In this case the news is the same as the quarter before: overall deliverability held firm at approximately 83.25%.

I don’t mean to sound despondent about it, and really I’m not. Given micro trends we witnessed with certain ISPs around the all important Black Friday and Cyber Monday retail events, overall deliverability holding firm is a good thing. We don’t have to brace ourselves for a cataclysmic shockwave; rather we can spend the opening months reviewing what’s worked and what hasn’t worked as a means of constant self-improvement.

What can you do with this information?

  • Prioritize your efforts. Not every problem is mission critical. Deliverability is fluid and constantly evolving. Knowing that your overall deliverability is ahead of the average positions problems into perspective as they arise.
  • Set your goals. If your overall deliverability is below average, then there’s an endemic problem in either your list or content or both and you should stop, take a long hard look at what you’re doing and make changes that will positively impact not only your deliverability rate, but your ultimate bottom line.
  • Give yourself a pat on the back. If you’ve made it this far and found yourself capable of delivering at a sustained rate that meets your business needs, then you deserve a pat on the back. But don’t rest on your laurels; emerging channels have their own needs and nuances. You need to experiment in order to stay ahead. Take some chances. Be creative. Stagnation is the fast road to failure.

Deliverability Across Major ISPs

Delivery rates to AOL, Yahoo! and Gmail follow the trend of overall industry deliverability I mention above. In some cases one ISP is a little bit better than another. Hotmail continues to be a problem for numerous marketers with average inbox placement 10% or lower than other ISPs.

Q4 Delivery To Major ISPs

Remediating Hotmail Deliverability

Although Microsoft’s policies appear to make consistent inbox deliverability more difficult they do provide marketers with a significant number of tools to help them.

  • JMRPP – The Junk Mail Reporting Partner Program is Microsoft’s feedback loop. Marketers that apply and qualify for this program will receive complaints generated by individuals who clicked the ubiquitous spam button to a preselected address. This is a critical mechanism to help sustain ongoing list health. Its important to establish feedback loops where possible and ensure whatever mechanism processes the complaints is constantly operational. Checks and balances make the difference.
  • SNDS – Smart Network Data Services is a monitoring tool that yields valuable information about your IPs and domains, how many traps you may have hit in the course of normal operations, and how the smart screen filters have reacted to your mailing. Data is provided one day in arrears. Cross-referencing the data from SNDS with your own targeting and delivery data will yield valuable insight on the perceived health of your chosen segment or campaign at the domain or ISP level.
  • SIDF Cache – To ensure a minimal latency between publishing your SPF/SenderID records and Hotmail picking them up, Microsoft has setup a manual method for you to submit those records to a cache. If you aren’t using SPF/SenderID well it’s a new year and you should resolve to add those records. If you are, then it never hurts to ensure all the records are properly submitted to the right places.
  • List Unsubscribe Header – Help your customers help you by giving them an option to unsubscribe directly in the webmail header of Hotmail. By publishing a List Unsubscribe header (see RFC 2369) your emails will automatically appear with an Unsubscribe option as part of the Hotmail interface. Customers who no longer wish to receive your emails will not have to scroll to the bottom to find that carefully hidden link (which consequently you should make plain as day) but rather have the option, there at the top, to click the Unsubscribe link rather than the spam button.
  • Adjust your targeting – One of the major reasons marketing email winds up in Hotmail’s spam folder has to do with overzealous targeting. Don’t send everyone the same message all the time. By sending emails to old, inactive addresses you’re setting yourself up for either a bounce or click of the spam button. Too many of either is potentially disastrous to the entire campaign. Chose your recipients based on recent activity and modulate your deliveries. By trimming the oldest and worst performing 5% of your list you give the other 95% a strong chance at the inbox.
  • If all else fails contact the Hotmail Postmaster team using their online form.

Creatures of Habit vs. Creatures of Opportunity

Opportunity lurks around every corner, but in order to take advantage of that opportunity we have to get out of our old habits and adopt some new ones. For years I’ve been saying that the tribally accepted wisdom of Tuesday and Thursday as the best days for delivering email are based on assumptions and technologies that are dated.

Q4 Deliverability By Day

Based on our data Thursday – Sunday trend higher than the first half of the week. Ok, so you have to change half your habits, not quite all of them. The point here is that tribal wisdom was based on limited mobility. Our audience is incredibly mobile wielding smart phones and shooting off texts and mobile emails with agile thumb work. Take into account today’s platform and device landscape and use your intuition tempered with good data to establish your mailing days. Business as usual may be leaving dollars on the table.

Ask yourself this as you ponder the possibility of shifting your chosen weekly delivery day: which day do you see the most number of your competitors’ emails in your inbox? If you’re mailing on the same day then congratulations, you’re following the cattle call. If you’ve spent time to isolate mobile users, determine when you’re seeing the most mobile traffic on your site, track high rates of web purchases, then you’ve a pretty good grasp on the opportunities that lay outside of what everyone else is doing.

Q4 Deliverability By Hour

The same rules apply to finding key opportunities by hour for delivering email. Ample delivery windows during high peaks of deliverability exist during the evening. Most marketers front load the day assuming that email will be digested as people arrive to the office. The truth is that email is consumed from the moment someone wakes up to the moment they go to sleep thanks to smart phones, I know you’re blushing, but seriously, I do the same thing! The optimal delivery window is the one you find based on the browsing and purchasing habits of your customers. Assume that delivery times are as fluid as days and should be established based on behavioral data.

The Mobile Year In Review

By now mobile marketing is old hat. There’s no news in the fact that mobile, as a channel and platform, is not only viable but also red hot! If you read our Holiday Benchmark you know that mobile devices played a major role in the success of this holiday season. Here’s another look at how mobile grew over 2011 and more importantly how it soared around the holidays!

Mobile Month Over Month Growth During 2011

Mobile is more than just a boon to retailers during holiday peaks; mobile connects people in ways never before imagined and empowers creative thinkers to come up with exciting new possibilities like the QR code driven grocery store in Korea. Mobile is an inbox in every user’s pocket and that liberates you from thinking of your campaigns, calls to action and content as something to be experienced seated in front of a monitor. What does this mean? It means be succinct, be timely, be selective and be direct in your communications. Always assume that they are being viewed and consumed on mobile devices.

Global Deliverability

However much excitement we may find in the possibilities surrounding mobile marketing and more importantly, mobile email, we have to keep in mind that different markets, just like ISPs in North America, have very different requirements surrounding email.

2011 Deliverability Across Global Regions

If you thought that living with an average deliverability rate in the low 80’s was difficult in North America then chances are that the delivery rates in the APAC region will leave you completely dismayed.

It should come as no surprise that delivering email to China is no easy task because Chinese ISPs have to comply with censorship laws and have added filtering and security in place to mitigate unwanted email traffic. Marketers would be well served to read Article 57 of the Regulations on Telecommunications of the People’s Republic of China and consult with their legal counsel.

Germany has some of the strictest privacy laws in the EU limiting the ability of German ISPs to offer feedback loops without end recipient permission. Marketers have to be aware of these nuanced situations and take into consideration local custom and law when deciding on how to approach digital messaging in a particular market.

Setting Your Sights On 2012

As I said before, resting on your laurels isn’t allowed. You may want to start 2012 by dissecting your successes and failures, capitalizing on what worked and adjusting what didn’t. But don’t stop there. Have you been monitoring your social presence and are you leveraging content that is driving traffic across channels? No? Do you know who your social influencers are? Well then you have your homework cut out for you.

  • Re-examine your opt-in and registration pages. Do you really need someone’s Fax number for your records? I don’t think that today’s teenagers even know how to use a fax machine. Why not ask potential subscribers what their twitter handle is, or if they’d like SMS delivered to their mobile phones.
  • Connect the dots. You have data in all kinds of places and you should find ways of not only merging data silos, draw unique conclusions based on multi-sourced data. Make your data paint a more thorough picture of your customers by tying these data sources to unique profiles thereby creating more customer centric profiles.
  • Send smarter communications, not more of them. I regularly unsubscribe from newsletters and companies that think sending me 2-3 promotions a day is a good idea. I bet you do the same thing. If you you’ve done your homework and acquired more actionable data about your customers then you know you can reach them on Facebook (assuming you setup a welcoming company page), send them a tweet or an App message (if you have a dedicated mobile app).

In today’s world there are numerous means to reach customers; you don’t have to exhaust your customer’s inboxes in order to meet your bottom line. Staying relevant means cross-channel optimization and that doesn’t mean creating the same cadence across all channels but rather modulating them.

Personally I’m excited about 2012. With so many options and platforms to choose from the only thing holding you back is you. Go ahead, get creative, for every failure you will have two or three ground breaking successes. Experimentation will ensure that you remain relevant & in lock step with the opportunities of tomorrow.

Cheers!
Len Shneyder
Product Marketing Mgr. | @LenShneyder
IBM | Enterprise Marketing Management

Unica

Finding A Excellent Drug Treatment Center - January 25, 2012 by

Many people have engaged in drug abuse and because of this behavior, have transformed themselves into addicts. That is why there are numerous rehabilitation centers built to assist them overcome the addiction. For this reason, one needs to select the most suitable drug treatment center. Before selecting the drug treatment program of your choice, you need to consider their programs, expertise of the staff and the kind of people they are rehabilitating.

Programs

When selecting the appropriate clinic, you should consider the available programs offered at the centers. This is because the center’s programs are the key in making decisions on which center to trust for a successful outcome. Programs may differ from one center to another. For example, some centers offer alternative treatments and others focus on certain areas. There are also other options such as traditional treatment and therapies. Therefore, making a choice depends on personal preferences.

Different Addictions

Another determinant on what clinic to select is the experience you have had with drugs. An example is that a cocaine addict might not cope in a center meant for alcohol addicts. Based on your type of addiction, you need to search for an appropriate clinic to assist you to deal with your addiction.

Inpatient/Outpatient

Once you have established centers that are most likely to help you or your loved one overcome addiction, there are still other issues you must consider. For instance, there is the issue of inpatient or outpatient care. For those who have homes close to the center, the outpatient option might seem more appealing. However, you should note that choosing this option might hamper recovery when the patient leaves the clinic because he or she will be facing the same temptations or stress that led him or her to experiment with the drugs in the first place.

Inpatient Advantages

Bearing this in mind, it may be a good idea to select the inpatient program. Opting for a clinic far from the place where one got this addiction may yield good results if the patient is not committed fully to the given treatment. This is caused by the fact that the patient is not experiencing the same circumstances that led him to using drugs.

Accreditation

The appropriate clinic is the one that is recognized and licensed. Therefore, when making a choice on the clinic you will use, you should ensure that the authorities of the state have recognized and issued a license to the clinic. This provides you with the proof that experts execute the programs offered by the clinic and will assure you that quick recovery from the addiction is not only possible but probable.

Aftercare

You should also consider the kind of medical detoxification aftercare offered by the clinic as this is very important to a patient. This is because the aftercare offered prevents the patient from relapsing. The clinic should also have the aftercare program well established with referrals concerning other support groups or recovery programs. In addition, the clinic should produce a discharge plan for the patient.

The Self-Serving Google+ Results - January 25, 2012 by

Google has been often accused of promoting its own services in Google Search. Whether it was Google News, Image Search, Product Search or Video Search, the specialized search engine showed results from all over the web and not just from Google’s own services. Image Search wasn’t restricted to Picasa Web Albums, Video Search wasn’t restricted to YouTube, Blog Search wasn’t restricted to Blogger. Even for services like Google Dictionary and Google Finance that have their OneBox at the top of the Google search results, Google shows a list of other relevant services.

Google’s special section that shows people and pages from Google+ doesn’t look like a regular Google OneBox. It’s placed in the right sidebar, where Google used to display ads. It shows up for general queries like [music], [sports], [math], that aren’t typically associated with social search results. It only shows results from Google+, not from other social services like Twitter or Facebook. It’s there even if you’re not logged in using your Google account or you’re not using Google+.

If Google+ wasn’t a Google product, would it make sense to show a similar OneBox with profiles from social sites? Normally, Google would have created a profile search engine and showed a group of relevant results somewhere in the list of search results. Like this:


Google already indexes profiles from different sites and even shows special snippets with structured data. Why not create a special search engine for profiles like the one that lets you search recipes or the search engine for applications?

When Google released Knol, many people wondered if Google could boost the rankings for Knol articles or create a special OneBox with Knol results. “Google Knol does not receive any sort of boost or advantage in Google’s rankings,” replied Matt Cutts and he was right. Now what if Google displayed a Knol OneBox at the top of the search results for queries that returned relevant Knol articles? Maybe Knol would’ve become more popular and it wouldn’t have been discontinued.

Is it fair to promote results from a single service, especially when you own that service? Even if those results are comprehensive, relevant and useful, it’s always a good idea to also show results from other services.

Some engineers at Facebook, Twitter and MySpace developed a site called Focus on the User that lets you replace the Google+ results with other social profiles from the web. From:


… to:

The results are better simply because you can check the accounts from other social services. Maybe an artist shares more information on Twitter or maybe the Facebook account is more important. “When you search for ‘cooking‘ today, Google decides that renowned chef Jamie Oliver is a relevant social result. That makes sense. But rather than linking to Jamie’s Twitter profile, which is updated daily, Google links to his Google+ profile, which was last updated nearly two months ago,” noticed the authors of the Focus on the User site. I still don’t think that the social search box should be placed next to the results, but at least the tweak made it more useful.

“Focus on the user and all else will follow. Since the beginning, we’ve focused on providing the best user experience possible. Whether we’re designing a new Internet browser or a new tweak to the look of the homepage, we take great care to ensure that they will ultimately serve you, rather than our own internal goal or bottom line.” (Google’s philosophy)

{ via waxy.org }




Google Operating System

HTC Primo Rumored to be Heading for MWC Showcase - January 24, 2012 by

HTCprimo

A couple of week ago, we got acquainted with a lot of landmark devices at the Consumer Electronics Show. Now, people close to mobile technology is after the upcoming Mobile World Congress, which will start on February 27th. The mainstream companies are busy finalizing the list of products to go into the hub.

As for HTC, it is almost confirmed that HTC Edge / Endeavor and the HTC Ville are on the probable devices list for Mobile World Congress.

Lately, we hear a rumor that the company will introduce yet another device into the cluster, which is nicknamed for the moment as HTC Primo. Experts hope that the Primo will come under the mid- range category, and would be the main focus for the event.

HTC Primo is expected to feature Android 4.0 Ice cream Sandwich operating system, which is the latest and most sought after product among Androids. The 3.7- inch device is likely to include a super AMOLED high definition display, and the exact resolution of the device is unclear.

The Primo would be powered by a 1 GHz dual- core processor, which is accompanied by 512 MB of RAM. Besides, it sports a 5- megapixel camera at the rear, having a high definition video recording of 720-pixels.

There is, however, no word on the date of release or price of the HTC Primo. According to an estimate, the price of the device could be around 8, which looks reasonable. It seems that the device is irresistible for the price, and would be a big hit in the market.
DeviceMAG

Keyboard Shortcuts for Apple Macbook, Macbook Pro, iMac, Mac Pro, Mac Mini - January 23, 2012 by

Keyboard Shortcuts for Apple Macbook, Macbook Pro, iMac, Mac Pro, Mac Mini. Find out to to easily navigate your Mac! Lots of functions have key strokes assigned to them, which will allow you to use the keyboard more efficiently. Watch and learn from SellYourMac.com
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